Extracting Value from Data: The Rise of the API Economy

Extracting Value from Data: The Rise of the API Economy

Increasingly, people are choosing to interact digitally with businesses, each other, and even objects. As companies search out ways to make use of the oceans of data being generated from all these interactions, many are opting to explore a business strategy that would have been almost unimaginable just a few short years ago - openly sharing proprietary information with other enterprises

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